Lycée International de Calgary

Branding, Design, Web
About This Project

Lycée International de Calgary is a bilingual private school, in the heart of Calgary. Fostering children from preschool to grade 12, Lycée Calgary offers a unique approach to teaching. Their students come from multiple countries around the globe, with participation in the AEFE network and hundreds of Lycée schools around the world.

Naked Marketing has work with Lycée since 2017 when it was previously known as Lycée Louis Pasteur. Starting with designing online digital ads, on-campus signage, local print marketing, and high volume highway billboards; the continuous work led to a rebrand in 2021 to the new name, Lycée International de Calgary. The strategic shift involved a rebranding with a new logo and brand identity, stationary development for both print and digital, and a complete website redesign, and school signage across campus.


Client: Lycée International de Calgary

Tasks: Brand Identity, Stationary Design, Website Design + Development, School Signage, Print + Digital Ad Designs